Terra Group’s ultra-high end project, Botaniko Weston, features luxury residences designed by Mateu, Oppenheim, and PPK architectural firms. Siting in one of the country’s most desirable neighborhoods, each home features luxuries finishes such chef-inspired cabinetry, quartz countertops, oorcelain tile throughout common areas, engineered wood flooring in bedrooms and more.

Doodle + Code launched Botaniko Weston’s new website as part of the company’s 360 digital marketing approach. Built on the WordPress platform, the new website provides a simplified content editing experience which allows for ease of updates. The high-end residences take the spotlight here, with large high-quality renderings and pages for each individual models that are available for purchase.

More importantly, the new website puts an emphasis on conversion with clear, well defined points of contact and call to action throughout all of the different sections of the site. Any potential leads are automatically added to the client’s CRM for a seamless sales experience for both the agents and the potential buyers.

Get more details about this project, on the Botaniko Weston’s website case study.