
Doodle + Code created the logo, brand identity and various marketing materials for Core Concepts Architecture, a boutique firm that focuses on architectural & interior design, space planning, renovation & construction administration for residential and commercial projects.
We focused on creating a clean and timeless mark for the brand, with a simple and sophisticated color palette.

Our Role
Branding/Identity
Print Collateral
Interface Design
Marketing Material
Social Media
Graphic Design
The logo for Core Concepts Architecture was
designed with the objective of embodying a
typographic and unified mark around their
acronym that is both modern and timeless.
The icon plays off the word “Core”, with the C’s of Core Concepts nestled in each other. The unified line weights between negative and positive spaces and the clean angles bring the mark together into a visually unified and balanced icon.






