A campaign strategy increasing sales for a co-working space during the pandemic.
7 South Florida Locations
Winner of Miami’s Best Co-Working Space
- New Revenue Stream Generating 45+ Bookings a Month
Ad highlight the pain points of working from home by showcasing kids jumping on the back of man while working.
Female version of the ad featured woman with a headache as child in back played loudly.
Once customer clicked on pain-point ad, remarket based on person’s gender.
The female version of the ad featured the same language, but showed female entrepreneur targeted at female FB/IG users.
New Revenue Stream Generating
45+ Bookings a Month
Day Pass leads placed into client’s email list for potential upsell to annual leases.