Buccan Palm Beach
High-end, Top-ranked Restaurant
5x James Beard Nominated Chef
- Success in diversifying income streams
- Take-out and delivery orders increased by 400%
Ran ads featuring lunch-friendly items (such as Buccan’s famous sandwiches) exclusively during lunch-time hours with emphasis on delivery and pickup.
During dinner-time only ran ads that featured more traditional dinner food, making sure it was food that traveled well during delivery.
Ads directed at individuals that had not dined at Buccan for an extended period of time.
Geo-targeted individuals who never visited Buccan, but fit Buccan’s customer persona.
Take-out and Delivery Orders Increased by 4X
• Diversified income streams
• Increased engagement
• Increased overall revenue